Steal a Brainrot has hit a record 25.4 million concurrent users. Grow a Garden’s lifetime visits remain higher at 30.1 billion. Roblox game Steal a Brainrot has hit a record 25.4 million concurrent ...

Advertising is Roblox’s biggest profitability lever. Older users already make up most of Roblox’s daily active users, and retaining them as they spend more could dramatically improve monetization.

There are a lot of popular games I haven’t personally connected with, including The Sims, Minecraft, pretty much anything that looks like anime. Roblox is among them—oh yeah, Among Us too—and I’ve ...

TL;DR: Roblox CEO David Baszucki envisions Roblox as a wellness platform addressing loneliness by connecting users, with plans for age-verified, opt-in dating features for users 21 and older. Despite ...

Live Action Movies A popular Roblox game is next in line to get the movie adaptation treatment, but it's not the one you think Roguelike Games Palworld dev has been "consumed" by Steam's newest ...

It’s launching two new rewards programs. It’s launching two new rewards programs. is a senior reporter covering technology, gaming, and more. He joined The Verge in 2019 after nearly two years at ...

While previous blockbuster games from Fortnite to World of Warcraft primarily run on servers managed by their own developers and publishers, Roblox is distinctive in that its games and experiences are ...

On Saturday, more than 16 million people were planting seeds and collecting exotic pets within Grow a Garden at the same time. Many were not yet teenagers. By Kieran Press-Reynolds Anyone older than ...

GameSpot may get a commission from retail offers. Roblox game Grow A Garden is continuing to see massive numbers of players, reaching a new high that's more than triple the Steam concurrent players ...

Grow a Garden, a seemingly modest farming simulator within Roblox, has emerged as a record-breaking sensation in 2025. Created by a young developer in just a few days, the game recently attracted an ...

Click to share on X (Opens in new window) X Click to share on Facebook (Opens in new window) Facebook Watching the numbers go up is another fun part of Grow a Garden Like many simulators, Grow a ...

Regardless of the platform you’re on or the game you run, the one thing that you don’t want to do when making a change is upsetting the gamer base itself. Sure, there will always be “necessary changes ...