Armed with big data analytics, businesses now have the power to detect and act in very precise ways. But if a business is measuring the wrong piece of data — or measuring the right piece of data in ...

The use of artificial intelligence applications in business is growing, but AI and machine-learning aren't yet an efficient use for every business task, according to an infographic. Published by ...

Understanding how overfit and underfit work in data modeling can help marketers work better with technical teams when selecting data for ML models. Remember feeling nervous before a school exam? For ...

The field of metric learning focuses on tailoring distance metrics to better capture the underlying structure in data by learning from examples. By optimising the measure of similarity between samples ...